“Every day I hear artists tell me that they’re getting millions of streams yet low royalties around $100. Since launch, hundreds of artist teams, labels, and music marketers have used Spotify Ad Studio as part of their promotional plans. Assign team roles and share information, so you can make important decisions with transparency and ease.

Spotify video views have leading viewability scores compared to industry benchmarks. While major labels may choose to engage in the deal, indie labels and artists may not be able to afford it, thereby driving down the overall amount of music played on Spotify. Our voiceover artists are on standby. [This article originally appeared on Passive Promotion.Editor’s note: Currently, Spotify’s Ad Studio is only available in the US, UK, and Canada. Spotify Publishing Analytics is your go-to.John Geraghty, FLETCHER's manager, has been using Spotify for Artists as FLETCHER has grown from an emerging artist to headlining at Madison Square Garden.

Simply and quickly get your ads live, make edits, and view reporting.We pay attention to how listeners stream and when screens are in or out of focus to get your message heard when it’s most relevant.

Pitch to playlists, release new music, and find new followers. "Whether you’re a bigger artist or just developing, having a better understanding of your audience and trends around your music, has really helped me to find my fans and market better to them.With my single ‘comethru’, I was able to use Spotify for Artists features to engage on a much more personal level with my fans. “Spotify is better than zero, and radio is zero.”I am a professional, award-winning journalist with more than 15 years of experience writing about arts and entertainment for leading newspapers and magazines across theI am a professional, award-winning journalist with more than 15 years of experience writing about arts and entertainment for leading newspapers and magazines across the country. What could be better than advertising directly on Spotify with an audio ad?
Grow your audience, spread your music, and create lifelong fans with Spotify Ad Studio Share your sound with audio and video ads Give listeners a taste of the artist you’re promoting on a platform where they’re already discovering new music. In order to support profitability, the streaming company has pinpointed music artists and labels to foot the bill in exchange for advertising their songs on the Spotify app. O.T. My master's degree studies in Media Management from The New School solidify the foundation that I've built in the latest practices and concepts for managing traditional and emergent media organizations and platforms.Opinions expressed by Forbes Contributors are their own.I write about news and emerging trends in the music industry (Photo Illustration by Omar Marques/SOPA Images/LightRocket via Getty Images) on February 27, 2020.

“It’s a bad idea for artists, for fans – and in the long run – for Spotify,” says Friedman. Give listeners a taste of the artist you’re promoting on a platform where they’re already discovering new music. Assign team roles and share information, so you can make important decisions with transparency and ease.Whether you make music, work at a label, manage an artist, or do it all yourself, Spotify for Artists is the best way to bring it all together. Then, you can use these actionable insights to inform your future marketing strategy.Want to see your audience on Spotify, submit to playlists, or manage your profile? Claim your profile to access Spotify for Artists. In the long term, fans will suffer as Spotify playlists are reduced, he says.ANTALYA, TURKEY - FEBRUARY 27: A mobile phone screen displays the logo of Spotify in Antalya, Turkey Past Spotify services, including one that allowed artists to upload songs directly to the platform, were not well received by leading labels Sony Music Entertainment, Universal Music